Spam - An Introduction
Unless the problem of Spamming is contained, it can destroy the use of email as an effective communication tool. Sadly, sufficient number of recipients respond to spam messages making the practice of sending spam worthwhile for spammers.
A spam is an Unsolicited Commercial Email (UCE)
which is also known as junk mail. Spamming is
generally done by commercial, mostly unscrupulous,
operators who view the Internet purely as a way
to sell products and services. They resort to
spamming because it is the cheapest way to send
thousands of mails at a time. But it has become
the most critical problem for messaging and network
administrators today.
Spam
could be in the following forms:
Chain letters, Multi Level Marketing or
MLM, other "Get Rich Quick" or "Make Money
Fast" (MMF) schemes, offers of phone sex
lines and ads for pornographic web sites,
offers of software for collecting e-mail
addresses and sending UCE, offers of bulk
e-mailing services, stock offerings for
unknown start-up corporations, drugs, health
products and remedies, illegally pirated
software.
Why is Spam such a problem?
As the cost of sending bulk emails is extremely
cheap, spammers use freely available bulk
email software to send hundreds of thousands
of messages per hour. |
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Removing spam is
not as simple as deleting it. Mail servers are
busy delivering mails. If the ISP starts filtering,
the mail server gets even busier. The ISP spends
on buying powerful servers or more number of servers
to avoid delay in delivery of mails. Also, the
ISP spends bandwidth in delivering the mails.
The ISP passes on the cost to the subscriber.
So ultimately the recipients are forced to bear
costs that the advertiser has avoided.
As spam reaches astronomical proportions,
service providers are using technology to
filter out unsolicited mail and phishing attacks.
What has made their task more difficult is
the ability of spammers to mask their identities
and those of the servers from which they send
email. |
There are so many
ways that spammers try to reach their mail into
your inbox. One is trying to make the subject
look like as if it is a genuine mail. Spammers
also deliberately make spelling mistakes in the
subject and body to make their mail go past filters
that the ISP or the user may have set. Another
common ploy is to find an 'open relay' to push
the mail through. An open relay is a mail server
which has not been setup properly and allows anyone
to send a mail through it without proper authentication.
This tactic doubles the damages: both the receiving
system and the innocent relay system are flooded
with junk mails. And for any mail that gets through,
often the flood of complaints goes back to the
innocent site because they were made to look like
the origin of the spam. Additionally, spammers
try to forge the headers of messages, making it
appear as though the message originated elsewhere,
again providing a convenient target.
At Sify, around 60% of mails are found to be spam. These are filtered using Bayesian spam filters with powerful servers which break each and every mail into words and calculate the probability of a word being spam. This is done by comparing a huge dictionary of Spam and Non-Spam words. It is a tremendous burden shifted to the ISP to process and store that amount of data. Volumes like that may undoubtedly contribute to access, speed, and reliability problems. Indeed, many large ISPs have suffered major system outages as a result of massive junk email campaigns. Unless this problem is contained, Spam can destroy the use of email as an effective communication tool.
Unfortunately, sufficient number of recipients
respond to spam messages making the practice of
sending spam worthwhile for spammers, who have
become sophisticated using techniques like filtering
and approaches like real-time blacklists ineffective
against spam.
Author: Manvendra Bhangui
Next Issue: Dealing with Spams
For a complete whitepaper on spam, email esbmarketing@sifycorp.com
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